American Roots Rocker William Pligrim & the All GroWs Up Play an Intimate L.A. in-Store at Origami Vinyl

Former Homeless Musician Celebrates Debut Record Release with A Special Performance At Notable L.A. All-Vinyl Music Retailer

Recording artist William Pilgrim recently stopped by the unique all-vinyl record shop/concert loft – Origami Vinyl – to perform a special acoustic set from his critically acclaimed debut record, The Great Recession. The performance also celebrated the album’s vinyl release, which Origami Vinyl, located in the bohemian community of Echo Park, CA, is pleased to carry. William Pilgrim will be announcing more live gigs very soon.

Vinyl records are making a rapid comeback. It’s not just the “vintage” sound that is luring music lovers to vinyl records. Contemporary artists are now pumping out music on vinyl. In 2011, record purchases were at a two-decade high, with unit sales at 3.9 million, a 36 percent jump over 2010, according to Nielsen SoundScan. Though still a fraction of overall sales of CDs and MP3, vinyl sales have grown annually since 2005. People are reacting to the tactile experience of the hunt, walking into a store, plucking through stacks, absorbing the cover art, going home and listening to it, really feeling the music. Vinyl offers a personal experience, similar to buying books at a brick and mortar bookstore.

The Great Recession is available now from Moonlight Graham Records, digitally from iTunes®, and direct from William Pilgrim’s online store The Great Recession offers a powerful blend of blues, folk, and roots rock that was hailed by leading alternative-country music outlet No Depression as, “a testament to the power of music and to the resiliency of the human spirit.” Many of the songs were inspired by stories of struggle and redemption that the singer, who was once homeless himself, experienced and also echo the frayed economic and social fabric of America.

Joined by his songwriting partner, PM Romero, Pilgrim thrilled a packed audience with his poignant style rooted deeply in American roots music as the pair opened with “A Soldier’s Tale,” a story of an active duty soldier’s decent into disillusionment. The energy was palpable as they offered several more selections from The Great Recession along with a Buddy Miller cover. At one point Pilgrim told the audience that when he used to be homeless he would spend his nights on streets just adjacent to Origami Vinyl’s storefront.

“We took a very organic approach to recording this record,” says Pilgrim. “It was therefore a natural move to also release The Great Recession on vinyl and do a show at one of L.A.’s leading independent vinyl record stores. The intimacy of these performances is great and I look forward to the opportunity to do more of them.”

William Pilgrim And The All Grows Up’s first music video, for “A Soldier’s Tale” is currently featured on YouTube at: and has been viewed more than 28,000 times.

More information on the William Pilgrim & The All Grows Up is available at: and

About Moonlight Graham Records:
Moonlight Graham Records is an extension of the iconic Americana-inspired clothing and retail store, Moonlight Graham, located in Orange County CA’s historic Orange Circle, and focuses on a variety of established and up-and-coming artists, bands and musicians inspired by punk rock and a DIY indie spirit and creative work ethic. With an artist roster featuring releases by John Doe and Exene Cervenka of X, Jack Grisham (TSOL) and the Manic Low, and many more soon to be announced, Moonlight Graham Records looks to become a unique bastion for inspired rock and roll and roots music. More information on Moonlight Graham Records is available at:

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Contact Info:
(714) 639-0084
Moonlight Graham Records
401 W. Chapman Ave.
Orange, CA 92866

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